Adidas

Sleek Photobooth

Agency:

Code and Theory

Role:

  • Technical Director
  • Creative Technologist
  • Creative Developer

Project Type:

Experiential - Retail

Date:

Feb 2019

Built With:

  • React Native
  • JavaScript
  • Three.js
  • GSAP
Adidas Sleek was an in-store photo booth application, part of a broader marketing toolkit for the Adidas retail business. We built the iOS application using React Native and ThreeJS for visual effects. We packaged the final build for distribution and deployment in stores globally. The application was collaboratively designed and developed in parallel using an iterative process, which allowed us to deliver under a tight deadline.
The photo booth was built with React Native + ThreeJS and was designed to be placed inside of retail stores

Photobooth experience flow

Prototypes & Experiments