WBEZ

2032 Membership Drive

Agency:

EnergyBBDO | XI

Role:

  • Front End Developer

Project Type:

Microsite

Date:

Dec 2012

Built With:

  • HTML
  • JavaScript
  • Ruby On Rails
  • Soundcloud API
  • Facebook API
A domain name like www.gomakebabies.com leaves room for the imagination to run wild - the project's sole purpose was to drive up future(and present) user memberships for the talk radio station WBEZ. The campaign encouraged users to procreate to make "interesting" future listeners of WBEZ.

WBEZ Playlist Curator

Users were asked a few questions which then generated a customized playlist based on the answers

Customized Soundcloud Player & Gallery